- Can you tell us about yourself?
My name is Kevin, and I’m responsible for sales & marketing at BeSharp Experts BV. With over 23 years of experience in the software and licensing industry, I’ve been active in this field since 2000. My career began at Microsoft, where I took my first steps into the world of software and licenses. I then worked at various Licensing Solution Providers, where I further developed my knowledge and experience. Now, as a managing partner at BeSharp Experts, I bring my expertise and passion for sales & marketing to take our company to new heights.
- What are the main responsibilities of your role as Director Sales & Marketing at BeSharp Experts?
As Director Sales & Marketing at BeSharp Experts, I’m responsible for developing and executing strategies to optimize our sales and marketing activities. This includes identifying new opportunities, developing marketing campaigns, and maintaining strong relationships with clients.
- What motivated you to join BeSharp Experts?
My motivation to join BeSharp Experts stemmed from a desire to take a new step after 27 years as an employee and start my own business. I had gained extensive experience in the industry, and it seemed like the perfect time to leverage my expertise and embark on a new adventure. Additionally, I was attracted to BeSharp Experts because our team complements each other perfectly. We all have a lot of experience in our respective fields, which gave me confidence that we would be successful together.
- What has your experience at Microsoft and other Licensing Solution Providers taught you and how has this prepared you for your current role at BeSharp Experts?
My experience at Microsoft and other Licensing Solution Providers has taught me how important it is to be customer-oriented and to be able to adapt flexibly to the changing needs of the market. It has also taught me how to effectively communicate and negotiate with clients and partners, and how to build and maintain valuable relationships.
- Can you share some recent successes or achievements that you are proud of in your role at BeSharp Experts?
I am particularly proud of the achievements of our team at BeSharp Experts, where we have assisted a significant number of leading multinational companies in a short period. We have helped them find the most optimal license solutions and successfully negotiated Microsoft license contracts. These efforts have resulted in significant savings and excellent results for our clients.
- How do you deal with competition in your industry and how do you differentiate BeSharp Experts in the market?
At BeSharp Experts, we differentiate ourselves by our in-depth knowledge of Microsoft licenses and market strategies, combined with a customer-centric approach, setting us apart from other companies in the industry. Our streamlined process ensures that we work efficiently and effectively, with a focus on providing tailored solutions that perfectly meet the needs of our clients.
- How would you summarize the value of BeSharp Experts for potential clients in just a few sentences?
At BeSharp Experts, we understand the challenges of choosing the right advisor for Microsoft licenses. We differentiate ourselves as fully independent advisors, without external influences that could affect the objectivity of our advice. Our approach includes a thorough inventory of clients’ Microsoft environments, identifying optimization opportunities, and selecting the most suitable scenario based on current and future needs. We also support negotiations to obtain the best price and terms, without compromising functionality or innovation. Our focus is always on achieving a perfect balance between cost savings and retaining necessary functionality and innovation for our clients. Furthermore, clients have discovered that the cost savings they achieve by using our services always more than justify the investment.